In this book you learn all about one of the best ways to build your Internet marketing business – which is through Email marketing. But before we dive in, let s take a look why Email marketing is so effective in the Internet marketing industry.
- Email marketing is one of the fastest ways to leverage on the Internet. Because all you do is compose an Email, customize it to suit the reader (their first name or last name), and click the broadcast button to reach thousands of people instantly!
- Email marketing is highly scalable. Unlike an „offline‟ business where the more customers you have, the busier you are, in Email marketing, it is much easier because regardless of the size of your mailing list, whether it is 100 or 10,000, all you need to do is click broadcast and everyone on the list gets notified – all for the same effort!